No business can afford to be inefficient, which is why you need to tear down organizational silos in your company.
What are organizational silos?
Organizational silos are essentially divisions in a company. Segmenting your organization into various specialized teams, however, doesn’t necessarily create silos, as long as all segments work together toward your company’s goals.
More and more small- to mid-sized businesses (SMBs) today are embracing automation solutions to help grow their business. Marketing automation, in particular, provides the tools necessary to execute, manage, and streamline marketing tasks that help capture leads and nurture them into sales-ready prospects. Here’s why your SMB shouldn’t pass up the powerful opportunities you get […]
As a business leader, you know the importance of data to your organization’s growth and success. Data helps you make better business decisions, solve problems, improve processes and performance, identify trends, and understand your customers. In particular, data analytics helps organizations implement strategic initiatives and improve relationships with customers and business partners.
If you want to reach more potential customers, nothing beats creating a video to market your products and services, your brand, or your core business values. Here are seven types of video content you can take advantage of to appeal to your intended audience. Business introduction or behind-the-scenes If your company lacks an online presence, […]
If you haven’t already, now is the time to adopt Microsoft 365. This powerful suite of applications combines online versions of familiar Microsoft Office programs such as Word, Excel, and PowerPoint with cloud-based productivity and collaboration tools like Teams, Outlook, and OneDrive.
Recent months have seen an increase in the number of businesses that are outsourcing their cybersecurity services and processes. Many business leaders believe outsourcing to be a viable solution to the spike in cyberattacks that began with the onset of the COVID-19 pandemic in early 2020.
However, there are still those who are on the fence about leaving their company’s cybersecurity infrastructure in the hands of a managed IT services provider (MSP). Some worry that the costs would leave their business, already reeling from the economic effects of the pandemic, in an even worse financial position.
Data is valuable to business, so it’s bizarre that some companies don’t have a proper data backup strategy in place. Organizations of all sizes — including yours — need to be proactive when backing up their data. Here are four of the best backup solutions in the market for your consideration. USB flash drives USB […]
Online collaboration apps are fast becoming a permanent part of the modern workplace. Businesses across all sectors are enjoying the myriad benefits of these tools, primary of which is the ability to work together wherever, whenever using any internet-connected device.
Customer data offers an insight into information such as customer demographics, behavior, and preferences, enabling businesses to create quality products and positive experiences that will cater to their client base. But it’s not enough for a business to collect customer data — it must collect data that is useful and relevant. Here are some of […]
A dashboard is a business intelligence tool that displays metrics and key performance indicators (KPI) for organizations. Dashboards provide you an overall view of how your business is performing. Here are some uses of dashboards in real-life business situations. Marketing insights An organization’s marketing department analyzes a significant amount of data from various channels. Whether […]